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Really Strategies Develops and Launches New Content Management System for F. A. Davis Company

LANSDALE, Pa.–June 24, 2003–Really Strategies, an independent content management and publishing solutions firm, recently redesigned health science publisher F.A. Davis Company's Content Management System. F.A. Davis' "Content Browser" is an XML-based content repository and workflow system currently used to facilitate editorial review and the production process for one of its core print and electronic products. Additional titles are targeted for integration in the near future.

Really Strategies teamed up with F.A. Davis to conduct a complete analysis of the current system. Really Strategies extracted detailed functional requirements from the analysis phase to architect and develop a completely new system. As a result, the Content Browser system was expanded to manage multiple content repositories, including those comprising non-XML content. Additionally, some tasks previously managed by a database administrator are now managed within the application by the appropriate editor, allowing for better editorial management of content files.

"We've been working with Really Strategies on a variety of projects for the past 3 years," said Ralph Zickgraf, manager of electronic publishing, at F.A. Davis Company. "The approach we used for this system redesign ensures that users of the system have the tools necessary to do their work more efficiently and the system can be extended to include additional content."

"F.A. Davis Company required a flexible, scalable content management system for both XML and non-XML content," stated Jeff Wood, director, content engineering at Really Strategies. "Conducting a thorough analysis of the current system, interviewing users, and understanding future publishing objectives allowed us to design and build a system that will meet their business needs well into the future."

About F.A. Davis Company

F.A. Davis Company, based in Philadelphia, is an independently-owned health science publisher that was founded in 1879. It is best known as the publisher of Taber's Cyclopedic Medical Dictionary and Davis's Drug Guide for Nurses, but publishes a wide variety of books and software for nursing, medicine and health professions. For more information, please visit www.fadavis.com.

About Really Strategies

Really Strategies, Inc., a privately held company that was founded in 2000 to provide world-class content solutions and services to publishers, media companies, and other content-centric companies. From content creation to delivery, Really Strategies helps bring strategy, content, and technology together to analyze, architect, and implement appropriate tools and technologies. Really Strategies' core product RSuite CMS is an award-winning content management system that facilitates the creation, management, re-use and distribution of XML, media files, and other document formats (Word, InDesign, or PDFs). As a recent recipient of The People's Choice Award for Top Consulting Service and Top Content Management, KMWorld's Trend-Setting Product of 2007 Award [RSuite], the Deloitte and Touche Fast 500 Award, Benjamin Franklin Emerging Business Award, Deloitte and Touche Rising Star Award (Delaware Valley), the Philadelphia 100 Award, and one of the "Best Places to Work" in Philadelphia Award by the Philadelphia Business Journal, Really Strategies is committed to building the premier content solutions and services firm. For more information about Really Strategies, Inc., please visit www.reallysi.com. For more information about RSuite CMS, please visit www.rsuitecms.com or call (610) 631-6770.

For press information, contact:
Marianne Calilhanna
610-631-6770
mcalilhanna@reallysi.com

© 2008 Really Strategies, Inc. All rights reserved.